Today I'd like to take a second to give some love to WordPress. For those of you who haven't been introduced to this powerhouse, it's a free content management system that can do just about everything but rake the leaves. We've recently started recommending WordPress to all of our clients.
Here's why:
- Designs can be completely custom. Unlike many other content management systems, WordPress allows the designer to do just about anything he wants. That means you can have your website the way you want it – no compromises.
- It's SEO-friendly. Everything's built on DIVs as opposed to old-school tables, and this gives your website points with the search engines. And while some content management systems negate your SEO efforts by burying your keyword-optimized content under layers of code, WordPress makes your content easy for search engines to find. It even offers lots of options for adding meta-info like tags and keywords to earn even more SEO points.
- It's easy to learn. Using a CMS like WordPress makes it possible for business owners to work on their own website updates, but no one wants to spend hours learning confusing new software. With WordPress, you'll be able to work on your site painlessly without having to conquer the ins and outs of programming language. If you can handle Microsoft Word, you should be good to go with WordPress too.
- It's stable. People all over the world have volunteered their time to work out the kinks in WordPress, so it has become a very stable platform. So no need to worry about it crashing any time soon.
- It's customizable. If you need WordPress to make your website do something special, there's often a 'plugin' (basically the "app" of the WordPress world) that can make it happen. No need to invent the wheel if the application's already out there...and in most cases, it is.
All this from user-friendly open source software. Rock on, WordPress.
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