Original Article from IntelliSites, the smart choice for web design (and SEO!)
Little details separate good websites from the not-so-good ones. And one little detail that can help your website to shine is a unique favicon.
Favicons are those tiny little pictures that show up on the browser's tab right next to the title tag. When you add a website to your Favorites list, its favicon shows up there as well. They're teeny, but they can make a big difference.
Here's Why
Visit the website of any major company, and chances are, you'll find it has a favicon. Your clients are used to seeing them as they travel around the web, and by adding one to your site, you're adding to the “professional” feel your website gives off.
Favicons are often designed to look like the company's logo, so enhancing your website by adding one can also provide more subtle advertising opportunities for you. Whenever a client visits your site or even sees your website on his Favorites list, that little favicon acts as a visual aid that will remind your client of your company.
Giving Your Site Something Extra
Any of the “extras” that go along with a website are optional. Some websites have blogs, e-commerce capabilities, “contact us” forms, favicons, and other features, and some don't.
Of course, even having a website for your business in the first place is optional.
But if you're here reading this, chances are, you have a website or are well on your way to having one, which means we don't have to convince you that it's important to reach out to potential customers and show off your business in the best possible light.
So why not ask your web design team to give your website a little extra awesomeness with an easily designed, easily implemented, mini-masterpiece known as a favicon?
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